Strive has bought another 2,500 bitcoin, spending about $185.2 million during a recent drop in bitcoin prices. The purchase increases the company's total bitcoin holdings to 19,000 BTC, making it one of the largest public companies holding bitcoin.

The company revealed the purchase in a filing with the U.S. Securities and Exchange Commission (SEC) on June 2. Strive said it bought the bitcoin between May 23 and June 1 at an average price of $74,092 per coin.

This purchase was made at a lower price than Strive's previous bitcoin buy. Earlier, the company bought 1,109 BTC at an average price of $76,989 per coin. This suggests Strive took advantage of falling bitcoin prices to buy more.

Bitcoin prices have been under pressure in recent days. After trading above $74,000, Bitcoin fell below $70,000 during the market pullback. Strive used this weakness to increase its bitcoin position.

The company said its quarter-to-date BTC yield is 23.0%, while its year-to-date BTC yield is 36.7%. These figures are used by Strive to show how much its bitcoin holdings have grown compared with the number of shares it has issued.

CEO Matt Cole highlighted these performance numbers when discussing the latest purchase. Under his leadership, Strive has rapidly built a large bitcoin treasury in a short period of time.

Strive's growth has been remarkable. The company has gone from holding almost no bitcoin to owning 19,000 BTC in less than a year. This expansion accelerated after Strive merged with Asset Entities in 2025 and began trading under the ticker symbol ASST.

Strive was founded in 2022 by entrepreneur Vivek Ramaswamy. It started as an asset management company but later shifted its focus toward building a bitcoin treasury as part of its long-term strategy.

Unlike some bitcoin treasury companies, Strive does not rely heavily on debt to buy bitcoin. Instead, it raises money by selling common shares and preferred shares to investors.

Recent filings show that Strive increased both its common shares and preferred shares to raise additional capital. At the same time, the company's cash reserves increased by about $44 million to reach $137.3 million.

The company said part of this cash is being kept as a reserve for holders of its SATA preferred stock. Strive maintains enough cash to cover about 18 months of dividend payments for these investors.

SATA preferred shares pay a 13% annual dividend and are expected to begin making daily cash payments later this month. Strive says this helps attract income-focused investors while allowing the company to continue buying bitcoin without taking on large amounts of debt.

The company also recently announced plans to expand its fundraising programs. Strive wants to increase its stock and preferred-share offerings by a combined $4.2 billion, giving it much more money to invest in bitcoin in the future.

The announcement suggests that Strive has no plans to slow down its bitcoin buying strategy. Instead, the company appears focused on continuing to grow its BTC holdings as quickly as possible.

The purchase came just one day after Strategy, the world's largest corporate bitcoin holder, disclosed that it had sold 32 bitcoin for about $2.5 million. Although the sale was small, it attracted attention because Strategy rarely sells bitcoin.